Brand designers know that communicating your visual brand identity is an important component of your letterheads, business cards, and invoices; however, there’s more. Did you know that every piece of written correspondence is subject to legal requirements?
Brand designers bring creativity and the visual communications of values to your brand identity. It doesn’t end there, though. Today, we’re talking about another aspect of their job – making sure that you’re meeting every written communication requirement.
Brand Designers Dish on Stationery Data Requirements
In the UK, specifically, there are a number of laws that must be followed by stationery and business card brand designers in order to stay in compliance with The Companies Act.
How to Build a Brand regularly comply with these regulations, so we thought we’d share them with you:
- This might seem like a no-brainer, but your registered company name must be included on all written correspondence, whether that correspondence is digital or printed.
- The geographical registration location must also be included on all correspondence. For example, companies registered in the UK must indicate if they are registered in England, Wales, Scotland, and/or Northern Ireland.
- Directors names may be included on printed stationery, but if one director’s name is included, all must be included. This is an all-or-nothing statute.
- All correspondence must include the registry number under which the brand (company name) is registered.
- If your company is a charity, but it does not include the word charitable or charity in it, the fact that it is operating as a charity must be included on all written correspondence.
- Every communication must include the address of the registered office (even if that differs from the office where the specific business is being conducted).
- All information included in correspondence must be large enough to be read without a magnifying device.
- If you have gained an exemption from using the word limited in your registered company name, and your company is, in fact, limited, you must disclose that information on all written correspondence. This also applies to community interest companies that are not public entities.
- Companies that have chosen to display share capital must show paid-up shared capital on every piece of written communication.
- There must be written disclosure of an investment company’s definition as Section 833 of The Companies Act.
- If your company is being wound up or is undergoing bankruptcy proceedings, this must be clearly stated on all pieces of communication, whether hard copies or digital.
There is no piece of official printed or digital correspondence that is exempt from The Companies Act; however, if you wish to speak to brand designers and branding experts about specific requirements for your brand and its stationery pieces (which we highly recommend), we would be happy to assist you. Additionally, it is important to understand that laws are ever-changing, and consultation with an expert is always recommended. Simply call +44 (0) 208 123 6776 today. Or, email us at [email protected]
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