If you’re an entrepreneur, you’re a leader.

If you own a business, you’re a leader.

If you’re building a brand, you’re a leader.

And even if you’re doing all of those things, you still might cringe at the thought of being a labelled a Leader.

Why? Because there seems to be such a fine line to walk. There are so many things you can do wrong, and doing everything right can seem out of reach at times.

And so, you have avoided the label of Leader and instead worked to develop terms like Equal, Peer and Colleague.

But why?

Great leaders are the most respected figures in global history.

They change lives. They make people happy. They serve, they help and they make a difference.

Isn’t that what you’re trying to do with your brand?

Make the world a better place?

Then it’s time to embrace your role as leader, so you can build the brand you want to see in the world.

Here’s how:

My Top 5 Pieces of Business Leadership Advice

Google Business Leadership Advice, and you’ll find countless tips on becoming a better leader. Some of that advice is sound…and the rest is rubbish.

How can you know the difference?

That’s why I’ve put together a list of the leadership tips that have been the most helpful to me, in building loyal, professional relationships with my team members and business associates.

Here they are:

  1. Allow for (and expect) mistakes. When a leader demands perfection, he or she is unlikely to get it. Instead, the people working for her will develop neuroses about their performances and make more mistakes because they’re nervous. When team members are given permission to explore all facets of their jobs, to think “outside the box” and to make honest mistakes in the name of progress, the entire organisation benefits.
  2. Give as much as you expect. No notable leader has ever demanded more of their people than they are willing to give. In fact, most great leaders work harder than the people they lead. When you give 110 per-cent, your team members will respect that and want to contribute in big ways, too. Plus, you will set the bar for what’s expected.
  3. Embrace conflict. Yes, you read that correctly. One of the biggest mistakes I see people in leadership positions making is the avoidance of all conflict. No, I’m not suggesting that you go looking for a fight; what I am suggesting is that when you see conflict bubbling up, get in there and resolve it…even if the conversation promises to be a difficult or uncomfortable one. “Nipping it in the bud” will not only keep unresolved issues from turning into something more detrimental, you will earn the respect of your team and you’ll run a business with a more peaceful, productive and open culture.
  4. business-leadership-adviceListen more than you speak. If you want to develop a team that’s unresponsive and unproductive, than just talk AT them all the time. On the flip side, if you want to lead an industrious, innovative power team that advocates for your brand, then listen to them when they’re unhappy, when they’re unsatisfied…and when they’re exhilarated. Use what they contribute to guide your decisions. They are, after all, your most valuable brand assets.
  5. Focus on long-term goals. Your team members have been assigned a number of short-term tasks—all of which are designed to move your business toward its ultimate goal. And since those tasks have been delegated to them, that leaves the big-picture thinking to you. Avoid getting wrapped up in those short-term assignments. Instead, make sure they’re getting done and pushing your business toward its long-term goals.

There are born leaders, sure. There are also entrepreneurs who embrace leadership education and teach themselves to lead their brands to success.

I didn’t start out as a leader. In fact, I preferred to stay behind the scenes. But when Miles left the business, I had a choice to make: step forward and be the face of the business, leading my team and my customers to success, or quit.

Through the sweaty palms and jittery nerves, I discovered something about myself: I loved leadership. Most of the things I had come to “know” about leadership were incorrect, and in fact, all the things I needed were right there, inside me.

You, too, might be surprised at how much leadership potential you have inside you. If you’d like to learn more about your own potential, as well as learn from global business leaders who each have a wealth of business leadership advice, then why not secure a V.I.P. Backstage Pass for an upcoming Brand Builders Club members day? Just click here for more information about the members day, as well as a summary of what you’ll receive as part of your registration.

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