Every creator of a brand marketing strategy knows this: Social media is a must-have for marketing success. Without it,...
Tag Archive for: Social Media
Twitter, to Enrich Brand Strategies
Today’s brand strategies simply must include plans for leveraging the power and reach of social media. However, it’s not...
Respond to Critics, Build a Brand
Your brand has gotten a bad review or a scathing piece of criticism. You’re mortified. You’re stunned. You’re concerned...
Fans over Conversions: A Strategy
Conversions: this is the ultimate goal of every marketer and brand builder. Should it be this way? Or should...
Social Selling for Building a Brand
Social Selling: it’s a concept that leverages the power and reach of social media to increase the bottom lines...
Hashtags for Brand Awareness?
More and more, it’s up to brands to create their own buzz. For you, this means that no one...
Genuine Brand Management
More than ever, brand management is social, it’s public, it’s high speed…and thanks to all of this, a slip-up...
LinkedIn, for Corporate Branding
If you’re considering integrating a LinkedIn account into your corporate branding and online marketing strategy, How to Build a...
Raise a Klout Score: 10 Easy Steps
Do you have social proof that your brand is THE brand? Is your brand connected to influential people? Has...
Klout, for Brand Development
Do you have Klout? When it comes to brand development (the process of increasing consumers’ awareness of a brand...
Personalisation for Brand Awareness
Google’s algorithm is an underground and ever-changing operation, but what online marketing professionals know is that sometimes, search criteria...
Top 10 Branding Trends for 2015
As you move forward with your branding efforts, into the year 2015, you’re surely wondering what the year will...
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